Fox Scores Huge Ad Revenue Boost From 2026 World Cup

The numbers:

$4.21 billion—Fox had a 28% increase in total quarterly revenue from the prior year.

78%—Increase in advertising revenue due to the first stages of the FIFA World Cup 2026 and the continued growth of Tubi.

110 million—Monthly active users on Tubi for the fiscal year.

The watercooler talk:

No Super Bowl? No presidential election? No problem for Fox, as World Cup revenues more than made up for the absence of the NFL’s marquee game and major political programming.

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